IBEROSTAR Hotels & Resorts, the hotel division of Iberostar Group, is one of the most renowned Spanish hotel chains at the global level. Founded by the Fluxá family in Palma de Mallorca (Balearic Islands, Spain) in 1986, it has come to offer top-level accommodation in major travel destinations around the world.

As a brand name, IBEROSTAR is synonymous with quality in the fifteen countries where it operates, providing outstanding service and personal assistance to ensure full guest satisfaction. With a star as its symbol, the chain has managed to win over customers with its philosophy and values, and its efficient, professional staff.

The IBEROSTAR hotels are in the best seaside resorts in the world. They are architecturally beautiful and decorated in local styles which vary across destinations. They feature outdoor swimming pools and spectacular pool bars, surrounded by lavish gardens where native plants grow. The hotels also include buffet, à la carte, and themed restaurants serving the best of international and regional cuisine, and spas or wellness centres where guests can take the latest treatments, using state-of-the-art techniques in beauty and wellbeing.

The IBEROSTAR hotels have been designed to meet all guests’ needs, so that they can enjoy their family or romantic holidays, golf getaways, nature or water sports activities, and also the events held in the hotels’ facilities. Their austere elegance and full integration with the local environment make stays in their guestrooms, suites or apartments most comfortable.

Considering guests as the backbone of the organisation, the IBEROSTAR brand and the firm’s business strategy are aimed achieving customer satisfaction by providing the best quality service. In this regard, the company’s staff –an innovative, multitasking team– seek to apply the latest trends in every field. Heavy profit reinvestment in hotel renovation and refurbishment is one of IBEROSTAR’s key strategies to accomplish these goals.

With six new hotels opened in 2008, IBEROSTAR is one of the most internationally renowned companies in the Spanish travel industry. Two of the new hotels belong to the Grand Collection, which now comprises six adult-only establishments making relaxed yet sophisticated settings for demanding guests and their exclusive holidays.

At present, IBEROSTAR Hotels & Resorts has over one hundred hotels in fifteen different countries in Spain, the Mediterranean and Northern Africa, the Caribbean, and Latin America (Brazil).

In Spain, the chain has long been present on the Balearic Islands, the Canary Islands, in Andalusia and Murcia. As to the Mediterranean basin, its hotels are located in Italy (Sardinia), Croatia, Montenegro, Bulgaria, Greece, Cyprus, Turkey, Tunisia, and Morocco. In the Caribbean, a region where the chain’s hotels have a long and strong tradition, Iberostar can be found in the Dominican Republic, Mexico, Cuba, and Jamaica.

PHILOSOPHY

• Excellence in customer service
• Service commitment
• High trade quality standards
• Guest satisfaction with global service offer
• Harmonious price-quality relationship
• Respect for and promotion of local cultures
• Innovation management

VALUES

• Guests as the backbone of the organisation
• Responsible performance
• Protection of peoples, cultures, and environments
• Presence in major holiday destinations around the world, in the best seaside resorts